We're a little famous. . .
At The Athlete Lab, we’re not just changing lives in the gym—we’ve been making waves outside of it, too! From TV features and podcast interviews to online articles and event partnerships, our passion for fitness, community, and transformation is catching attention far and wide.
Check out some of the awesome places where The Athlete Lab and our coaches have been featured—and see why people are talking about what makes our space, our programs, and our people so special.
Vicki Ostendorf is set to appear on Legacy Makers TV, where she will share insights on building mental resilience, training for longevity, and showing up with purpose—in sport and in life.
Legacy Makers is a cinematic docu-series that spotlights entrepreneurs and change-makers by capturing their personal and professional journey. This unique TV show, hosted by Rudy Mawer, features top names such as Carmen Electra and many more to be announced soon.
In her episode, Vicki will explore what it means to push beyond limits—physically and mentally—and how consistency, integrity, and mindset play a greater role than talent alone. She’ll break down key lessons from a lifetime in athletics, helping viewers apply them to their own personal growth.
"The magic people are looking for is often in the work they’re avoiding. The secret isn’t really talent—it’s showing up, even when you don’t feel like it," said Ostendorf.
Nationwide (USANews.com) Founded in 2008, The Athlete Lab has become a premier fitness and coaching facility, distinguished by its commitment to transforming health, performance, and confidence through personalized training, science-based coaching, and a supportive community. Located in Vadnais Heights, MN, The Athlete Lab serves a diverse range of clients—from first-time gym-goers to elite endurance athletes—with a focus on providing long-term results through individualized programs and expert coaching. Despite operating as a small, brick-and-mortar gym, The Athlete Lab has thrived in an industry increasingly dominated by large corporate fitness chains.. . [Read on]
“We’re not just helping people lose weight or get faster—we’re helping them build confidence, resilience, and a life they love,” said Lisa Hobbie, Co-Owner and Director of Operations & Marketing at The Athlete Lab. “At The Athlete Lab, we meet people where they are and create a plan that actually works for their life. No more guesswork, no more quick fixes—just real, sustainable change.” [Read on]